How to not make money in the movies

The title says it all: โ€œHow Zyzzyx Road only grossed $30.00.โ€
TL;DR โ€”

Zyzzyx ran for seven days at Dallasโ€™ Highland Park Village Theater, with a single screening each day at noon. When it closed, exactly six people had gone to see it, for a total gross of, yes, $30.

I was talking to a friend who works intricately in entertainment, and they say this wouldnโ€™t be regarded as โ€œreleasedโ€ today (unlike its 2006 run) as one now needs a minimum of 10 theaters. Possibly because of this film. So itโ€™s unlikely ever to beโ€ฆ well, โ€œsurpassedโ€ seems the wrong word. โ€œDisplacedโ€? โ€” from this curious record.

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